Food lovers in North Quezon City have a new destination for bold Mexican-inspired flavors as Taco Bell officially opens its newest branch at SM Fairview, making its iconic menu more accessible to diners in one of the metro’s busiest lifestyle hubs.
Located at the Upper Ground Level, Central Walk, the new store serves Taco Bell’s full lineup of fan favorites, including tacos, burritos, quesadillas, signature sides, and refreshing beverages. The expansion reflects the brand’s continued commitment to reaching more customers while strengthening its presence in key communities across the country.

“The opening of Taco Bell SM Fairview is an exciting step for us because it allows us to bring the Taco Bell experience closer to a vibrant and growing community in North Quezon City,” said ChaCha Juinio, COO of PPI Holdings, Inc. “We see this as a great opportunity to introduce even more consumers to our signature Mexican-inspired flavors and create memorable dining experiences that fit naturally into their everyday routines.”
Known for its bold flavors and distinctive offerings, Taco Bell continues to be a favorite among diners looking for something beyond the usual fast-casual fare. Guests can enjoy bestselling menu items such as the Crunchwrap Supreme, Grilled Stuft Burrito, tacos, and quesadillas, whether they’re grabbing a quick snack, meeting friends, or sharing a meal with family.
SM Fairview was selected as the brand’s newest location because of its accessibility, strong foot traffic, and its role as a major shopping and lifestyle destination for residents of North Quezon City and nearby communities.
“We are always looking for opportunities to be present where our customers are,” Juinio added. “By opening in a highly accessible location such as SM Fairview, we can serve existing fans while also introducing new customers to the bold flavors and enjoyable dining experience that have made Taco Bell a favorite for many people.”

Adding to the dining experience, the newly refreshed Pizza Hut SM Fairview store is located right beside Taco Bell. Guests can conveniently enjoy Pizza Hut’s iconic Pan Pizzas, WingStreet wings, and other signature offerings alongside Taco Bell’s Mexican-inspired favorites—all in one visit.
Whether stopping by between errands, meeting up after school, or enjoying a casual family meal, diners now have a convenient new destination to enjoy Taco Bell’s signature flavors closer to home.
Visit the new Taco Bell branch at SM Fairview for dine-in and takeout, or order for delivery through the 8911-1111 hotline, tacobell.com.ph, or via GrabFood, foodpanda, and Pickaroo (prices may vary).
For the latest promotions, menu updates, and exclusive offers, follow Taco Bell on Facebook, Instagram, X, and TikTok.
This version removes redundant paragraphs, improves transitions, and keeps the focus on the store opening while naturally incorporating the refreshed Pizza Hut branch.

