Filipino food creator Abi Marquez is adding another international milestone to her growing list of achievements as she partners with Los Angeles-based kitchen apparel brand Hedley & Bennett, becoming the company’s first-ever Filipino collaborator.
Managed by NYMA Talent Management, Abi—widely known online as the “Lumpia Queen”—has built a global following by showcasing Filipino cuisine through engaging, accessible, and highly relatable content. Through her videos, she has introduced Filipino flavors to audiences worldwide, making local dishes both familiar and exciting to a new generation of food lovers.
Now, Abi is bringing that same passion for Filipino food and storytelling to a special collaboration with Hedley & Bennett. The Abi Marquez x Hedley & Bennett apron celebrates Filipino creativity, culture, and pride through a thoughtfully designed kitchen essential created for home cooks, content creators, and food enthusiasts alike.
“This collaboration means so much to me because it brings together two things I love: cooking and sharing Filipino culture with the world,” said Abi. “I’ve always believed that the kitchen is one of the best places to tell our stories, and I hope this apron inspires more people to cook with confidence, creativity, and pride.”
Known for its premium aprons and kitchen workwear, Hedley & Bennett has collaborated with some of the biggest names in food, entertainment, sports, and pop culture, including Disney, Star Wars, Superman, MLB, NFL, ONE PIECE, Friends, and renowned culinary creators. With this latest partnership, Abi joins an impressive roster while bringing a distinctly Filipino story to the brand for the very first time.
For Abi, the apron represents more than just kitchen wear—it is a tribute to the community that has supported her journey, from sharing simple cooking videos online to becoming one of the leading global voices championing Filipino food culture.
The collaboration comes as Abi continues to gain international recognition, further cementing her role in bringing Filipino cuisine to the global spotlight. More than a product launch, the Abi Marquez x Hedley & Bennett apron celebrates a journey rooted in passion, culture, and storytelling—one that continues to inspire people around the world to embrace Filipino food with pride.
