Dalma Mall is transforming the gifting experience with the launch of its exclusive Prepaid Gift Card. This new offering provides a flexible, convenient, and rewarding way to give, allowing recipients to choose from a wide range of fashion, dining, entertainment, and retail options within the mall. Whether for birthdays, celebrations, or corporate rewards, the card turns every occasion into a personalized shopping experience.
The launch was introduced through Dalma Mall’s successful Shop, Win and Celebrate Ramadan Rewards campaign. Embracing the spirit of the season, the campaign awarded AED 120,000 worth of Prepaid Gift Cards to 30 winners over 30 days. One lucky shopper also took home a grand Eid raffle prize of AED 10,000. The campaign featured spot games and influencer interactions, generating strong engagement and excitement among mallgoers.
To bring this innovative gifting solution to life, Dalma Mall partnered with Giftify, a global leader in gift card management. With access to over 450 brand outlets, the Prepaid Gift Card offers endless possibilities for a seamless and enjoyable shopping experience. The cards are available for purchase at any Dalma Mall customer service desk and provide an easy gifting option for both individuals and businesses.
“Our Prepaid Gift Card is more than just a gift. It is an invitation to explore everything Dalma Mall has to offer,” said Mr. Bhupinder Singh, General Manager and CFO of Dalma Mall. “This launch reflects our ongoing commitment to enhancing the customer journey through thoughtful and innovative solutions.”
Mr. Colin Davidson, Chief Market Expansion Officer of Giftify, added, “We are proud to partner with Dalma Mall to introduce this exciting new card. It simplifies the gifting process while adding flexibility and value to every purchase.”
This initiative strengthens Dalma Mall’s commitment to customer-focused innovation and solidifies its position as one of Abu Dhabi’s leading shopping and lifestyle destinations.
