LG Electronics, a global leader in technology and innovation, proudly announced its partnership with the National Museum of the Philippines during a special event at the National Museum of Fine Arts. This partnership underscores LG’s commitment to supporting cultural heritage and promoting the arts. Mr. Nakhyun Seong, Managing Director of LG Philippines, expressed the company’s pride in being part of significant celebrations aligned with the Philippines’ rich cultural heritage. He stated, “At LG, supporting the arts and culture is an integral part of what we do. We are honored to collaborate with the National Museum of Fine Arts for the 140th anniversary of the masterpiece ‘Spoliarium’ by Juan Luna.”
LG’s dedication to the National Museum extends beyond this donation, as highlighted by Mr. Seong. He explained, “The installation of LG OLED AI TVs illuminates the artistic legacy of the National Museum of Fine Arts. The partnership between LG and the museum signifies a synergy between cutting-edge technology and timeless artistry. LG is committed to the National Museum of the Philippines and its causes in the arts, aiming to foster greater appreciation and accessibility to cultural heritage.” Director-General Jeremy Barns of the National Museum emphasized the importance of modernizing cultural institutions: “It’s a challenge for the National Museum today to make museums accessible to the modern generation. The addition of LG OLED AI TVs will greatly enhance our ability to engage visitors and provide them with enriching experiences.”
During the event, Mr. Yongwoo Park, LG Product Director for Home Entertainment, provided insights into LG’s latest advancements in home entertainment. He shared, “It’s a privilege for our TVs to be an integral part of your lives. Our Home Entertainment vision – ‘Sync to You, Open to All’ – is guiding how our TVs are becoming windows onto different experiences. With your partnership, we’re continuing our OLED leadership, now in our 11th year. It is our commitment to continue to break new grounds, to push the boundaries of entertainment.” Angelica Dumlao, Product Manager for TV, detailed the features of the LG OLED AI TV 2024 lineup, emphasizing the role of AI technology in enhancing the viewing experience.
LG enthusiasts and avid users also shared their experiences with LG OLED AI TVs. TV host and cinephile Gretchen Ho expressed her admiration for the LG OLED AI B4: “As a cinephile, having LG OLED AI B4 is like having a cinema experience right in your home. Whenever I see my documentaries and movies on the screen, the colors are so vibrant and the details are so clear, it feels like I’m still immersed in my travels. And it’s not just about the movies – even regular TV shows and streaming content look amazing. The deep blacks and vibrant colors really make everything pop. LG OLED AI B4 truly brings out the best in every film and video, making it perfect for both movie nights and everyday viewing.”
In closing, Ms. Mayan Salapantan, LG Philippines Head of Corporate Marketing, emphasized LG’s commitment to integrating advanced technology with timeless art to enhance cultural experiences. She expressed pride in supporting initiatives that bring people together, spark creativity, and promote education, aligning with LG’s brand promise of “Life’s Good” and brand mission of creating a better life for all through smart life solutions. Life is about more than having the latest technology; it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers top-of-the-line home entertainment appliances, preparing Filipinos for their greatest moments and promising to bring “Innovation for a Better Life” nationwide. LG OLED AI products are available via lg.com/ph and through its flagship stores in Lazada and Shopee.
