SMART reaches 1.6 million broadband subscribers and still growing!

In its seven (7) years in the wireless broadband market, Smart Communications, Inc. (Smart) continuously taking the lead after reaching the 1.6 million broadband subscriber mark and still growing, this is based from the report of the Securities and Exchange Commission (SEC) that nearly half a million more Filipinos have turned to Smart for their mobile wireless (Plug-It) and fixed wireless (Home) broadband needs compared to its closest competitor.

With this good news that SMART received, Lloyd Manaloto, Head for Smart Broadband Internet and Data Services says that they have kept and even improved on their commanding 60% share of the market because they strive to keep Smart Broadband subscribers happy and satisfied. “We’re confident that our numbers will only go up because more and more Filipinos are resisting mediocrity so that they can Live More with Smart,” Manaloto added.

In the study conducted by independent research group Philippine Survey and Research Center (PSRC) it reveals that Smart Broadband outperformed its rivals in all fronts in terms of consumer perception. They surveyed 1,800 males and females aged 13 to 60 years old from ABCD socio-economic classes from Luzon, Visayas, and Mindanao during the first quarter of the year who viewed Smart as the superior brand when it comes to brand image, product quality (consistent speed, fast Internet, signal coverage, reliability, and signal strength), customer service, and pricing.

According to Manaloto they will continue in catering to the needs of public for better mobile Internet service as the company, along with parent firm PLDT, wraps up its network modernization efforts. As of now they expanded their wide range of wireless broadband devices including the SMART Bro Plug-It, Rocket, Pocket WIFI, and the new WIFI + Plug-It that will answer the growing demands of every user who wanted to stay connected without any kind of interruption.