Security Bank officially launched its flagship credit card rewards platform, BetterBanking Rewards, during the “Ready. Set. Redeem!” event and mall takeover held at Shangri-La Plaza on October 27, 2025. Television personality, model, and vlogger Wil Dasovich joined the celebration to demonstrate how seamlessly cardholders can redeem points through the new platform. He was joined onstage by host Mark Wei and Elixir Javier.
Held in Mandaluyong City, the interactive launch showcased Security Bank’s latest innovation aimed at making earning and redeeming rewards easier, faster, and more meaningful for its credit cardholders. Attendees explored hands-on booths and product demos that highlighted the platform’s intuitive and fully automated experience.
BetterBanking Rewards serves as the Bank’s flagship digital hub for credit card rewards and rebates, giving customers real-time access to view, manage, and redeem their points.
“BetterBanking Rewards will redefine how our customers experience banking by making every transaction rewarding, every moment convenient, and every point meaningful,” said Meri Filart, VP and Credit Cards Head. “We listened to our customers and built the platform around simplicity, speed, and empowerment. Every swipe should feel rewarding, and now it truly is.”
Key features of BetterBanking Rewards include:
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Real-time tracking and redemption of reward points
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Pay with Rewards, which enables cardholders to redeem points globally anywhere Mastercard is accepted
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Points Exchange, allowing conversion of points into rewards from more than 100 airline miles and hotel loyalty programs
These enhancements position BetterBanking Rewards among the most advanced loyalty platforms offered by any Philippine bank.
In 2025, the platform received several industry accolades for its innovation and customer focus, including Best Customer Loyalty Program from the International Finance Awards, Best Advance in Loyalty/Rewards Programme from Retail Banker International, and Credit Card Initiative of the Year from Asian Banking & Finance.
“We are continuously reimagining what banking should feel like,” Filart added. “This platform is only the beginning of a more personalized, digital-first experience that gives customers the freedom to enjoy the rewards that matter most to them.”
Apply now and start earning rewards instantly
Customers may apply for a Security Bank credit card at securitybank.com and register for BetterBanking Rewards via the Security Bank mobile app or website to begin redeeming rewards anytime and anywhere.
