In line with the campaign of reopening with the Palm Drive area of Glorietta (Glorietta 1) they had it more historical through the Glorietta Vibe campaign. With the help of all their clothing merchants, models, designers and celebrities they joined the Guinness World Record in having the most number of models in the catwalk.
Glorietta created a big catwalk in the Palm Drive area with five sets of models showcasing all the clothing and apparel merchants in their store including the one featured in their website www.ava.ph. There are 2255 models participated the event and breaking the title created by Istanbul, Turkey early this year which was 1976 models. The said record for the Guinness was authenticated by their representative named Kirstie Bennet and withnessed by hundreds of shoppers and supporters of Glorietta.
In line with the Glorietta Vibe campiagn they also launched the marketplace for online shoppers. The website is www.ava.ph giving everyone the chance to buy designer products on an insider price which means giving them a lower price that will fit to their budget and less hassle of long lines and traffic on the road.
